An effective demonstration to show the superiority of the product over the competition through packaging.
The packaging was developed for comparing the lens with other brands in the market as part of store demo. The packaging should be easy to demonstrate and should look premium. This helped sales team to interact and engage with customers. The material used is kappa board with magnetic closing and EVA foam.
A simple and effective design which helps customer to demonstrate the difference in lens quality.
This is a sustainable packaging solution for a kit comprising of spectacle case, lens wipes and lens. The material used in kappa both for inner partitions and outer casing. The top flap of outer box can get flat which provides more flexibility and durability.
Bizongo won the award for excellence in packaging for both the products.
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